In the last decade it has been possible to observe the increase of a new business model popularly known as ecological business. This type of company is characterized by developing a sustainable economic model and its environmentally friendly philosophy.
Environmentally friendly organizations are not only viable and profitable, they are also necessary if we want to protect the environment and secure natural resources for the future.
In addition to being considerate of the environment and promoting responsible consumption habits, Eco-companies benefit from another series of advantages, noteworthy of which are that:
The increase in this type of company not only responds to a new consumer trend - green is fashionable - but also to a social demand. And it is that, more and more consumers are aware and committed to the need to take care of the environment. These customers demand sustainable production processes and look for Eco-friendly products , respectful of both their environment and the environment in which the products are found.
Advantages of green companies
- They cover a need that is increasingly in demand. More and more environmentally aware customers are looking for products with Eco seals, which guarantee the products' commitment to the environment. Improve the image of your business. Consumers value more those companies committed to environmental care. In addition, organic products are often associated with other concepts, such as "healthy" or "quality". This causes ecological companies to be more recognized and valued than their competitors.
- In the medium-long term they are cheaper than non-ecological companies. Green companies are characterized by seeking production, transport and sale processes that reduce both polluting emissions and the consumption of resources and energy, which translates into significant economic savings.
Sectors in which you can start your organic business
Although organic seems to have always been more associated with the food sector, the truth is that ecology and sustainability are not exclusive to this area.
Currently there are a wide variety of ecological businesses belonging to different sectors. Some of them are:
- Feeding. It is, without a doubt, the most popular sector thanks to organic farming, which is characterized by the cultivation of food, optimizing natural resources and avoiding the use of chemical products such as pesticides. In addition to the shops where this type of crop is sold, organic restaurants and responsible catering services are becoming more and more frequent.
- Tourism or ecotourism. This alternative tourism trend has experienced rapid growth, showing that more and more customers are looking for environmentally responsible products and experiences.
- Building. is characterized by the use of recycled resources and the use of renewable energy and low consumption. are integrated into their surroundings, Sustainable construction or bio-construction has also seen its increased demand. This construction model In addition, they are usually constructions that avoiding as much as possible an environmental impact.
- Natural cosmetics. made with 100% natural products and presented in recyclable containers. This is characterized by the production of healthier cosmetic products, such as soaps, creams, masks or oils, as they are
- Renewable energy. less polluting These companies are looking for new energy models that are environmentally friendly and whose source is inexhaustible, such as wind energy, solar energy, or bio-fuels.
- Design. use recycled or ecological materials in their creations. The world of design has also joined this trend. There are more and more textile, decoration and furniture companies that use environmentally friendly processes and
For decades, the business world has been one of the main enemies of ecology, especially the industrial sector, which has favored the destruction and pollution of the environment. However, today it seems that change is possible. More and more companies are looking for sustainable solutions, business formulas that respect nature and are beneficial both for the environment and for the company itself and the rest of society.
Ecological business models are, in addition to being a necessity for social welfare, a safe and profitable bet for the future.